Team

Cheng Fuller

Business Development - Africa

Cheng Fuller is a strategic mastermind with 19 years of profound expertise in enhancing business operations and fostering growth across diverse industries. A soil science graduate with executive management studies, Cheng’s analytical prowess was first sharpened at KPMG Nigeria, leading to transformative roles in top-tier advertising firms like DDB Lagos and Insight Publicis. His entrepreneurial spirit thrived with the founding of Re’d’Fyne Business Solutions, a testament to his capacity for innovative marketing solutions and business foresight.

In his native Calabar South, Cross River State, Cheng’s commitment extends beyond the corporate sphere; he contributes to regional prosperity by offering pro bono services that propel tourism and economic development. At Esosa Food Systems and Innovations, his strategic direction skyrocketed sales and laid the groundwork for an inclusive brand expansion, marrying premium and mass-market appeal—a move emblematic of his adeptness in blending strategic innovation with practical execution.

As Cheng Fuller joins our team, he embodies a rare alchemy of seasoned leadership, strategic excellence, and community commitment. His track record of driving operational success and market expansion ensures he is not just a leader but a catalyst for sustained excellence and growth within our organization.